Nestled in the midst of a residential estate, Mideum Coffee stood out with its simple à la mode exterior in ashen shades of grey. The name “Mideum” comes from pronunciation of “믿음” which means “Faith” in Korean. As a tribute to its name, the design concept for the space centers on childhood, its purity, its joy, its freedom and its lightness. It is a meeting point for all coffee lovers alike. Thus, the essence of purity or faith is balance with the mysterious and dark setting of the space.
The design of the space is kept as minimal and pure as the innocence of a child. The wall and ceiling are painted sophisticated blue, a rich hue that is simply sensational just like the taste of strong black coffee. Take a seat on the swing cheerfully or just gently as you slowly enjoy every sip of freshly brewed café noir.